Family Photos

Discover what to wear for newborn, maternity, and family photos. A simple, timeless style guide for modern families in Guelph, Kitchener, Waterloo, and the GTA.

What to Wear for Newborn, Maternity & Family Photos

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Because looking good shouldn’t feel like another item on your to-do list.

Family Styling

The moment you book a photo session, a familiar panic kicks in:

“What do we even wear?”
“Will this look good on camera?”
“Do neutrals make us look… too neutral?”
“Is my toddler going to insist on wearing Paw Patrol socks again?”

Take a breath.
We’ve got you.

This guide is your go-to, stress-free, no-overthinking-allowed outfit formula for newborn, maternity, and family photos.
Simple. Elegant. Timeless.
Just how portraits should feel.


1. The Golden Rule: Neutrals Are Your Best Friend

Cream
White
Beige
Soft greys
Warm taupes

These colours photograph beautifully and keep attention where it belongs — on the connection, not the clothes.

Neutrals = timeless, high-end, Apple-store energy.


2. Simple Textures > Busy Patterns

Choose:

  • linen
  • knits
  • cotton
  • simple ribbed fabrics

Avoid:

  • stripes
  • logos
  • bold prints
  • neon colours
  • anything that will date the photo

Texture adds depth.
Patterns add distractions.

Styling

3. For Moms (Newborn & Family Sessions)

Choose outfits that make you feel:

✔ comfortable
✔ beautiful
✔ soft

Our best recommendations:

  • flowy dresses
  • fitted but stretchy tops
  • soft knit sweaters
  • off-the-shoulder pieces
  • anything in cream, white, beige, blush or taupe

Postpartum tip:
If you’re still healing and feel unsure about your body — neutrals, long sleeves, and soft fabrics are incredibly flattering.
You don’t need to “bounce back” for photos.
You just need to be present.
We’ll guide everything else.

mom & me

4. For Maternity Sessions

This is your time to glow.

Wear:

  • gowns (studio wardrobe available)
  • fitted dresses that highlight your bump
  • sheer fabrics for dreamy silhouettes
  • whites, nudes, golds, warm neutrals
  • statement jewelry if you love it

This chapter is already powerful — your outfit should feel the same.

Maternity

5. For Dads

Two options:

  • clean white tee + beige pants
  • white button-down + neutral chinos

Always timeless.
Always elegant.
Always easy.

Avoid:

  • bright colours
  • baggy clothing
  • athletic wear
Family Dad

6. For Kids

Keep their looks soft and simple:

  • linen rompers
  • knitted sets
  • simple dresses
  • bare feet

And yes:
If your toddler arrives wearing Paw Patrol socks — we’ll hide them.
We’re professionals. 😆

Family Photos

7. When in doubt, ask us

Text us your outfits anytime.
We love helping style families — and it guarantees your gallery looks cohesive and elevated.


Final Thought

Your photos will outlive trends, seasons, and fast fashion.
What you wear should feel like you, just a softer, simpler, more timeless version.

And remember:
You’re not dressing for Instagram.
You’re dressing for your future self — the one who will look back and feel every bit of love all over again.

Love, xoxo

Serap

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STORIES WORTH REMEMBERING

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book your session now

Every story begins with a moment — and yours deserves to be told beautifully.
Let’s design a calm, effortless experience that captures the love, emotion, and legacy your family will cherish forever.

Ready to create something timeless together?

You’ve fallen in love with the feeling.

Because the years will pass — but these moments, this love, and this story deserve to stay.