Discover what to wear for newborn, maternity, and family photos. A simple, timeless style guide for modern families in Guelph, Kitchener, Waterloo, and the GTA.

The moment you book a photo session, a familiar panic kicks in:
“What do we even wear?”
“Will this look good on camera?”
“Do neutrals make us look… too neutral?”
“Is my toddler going to insist on wearing Paw Patrol socks again?”
Take a breath.
We’ve got you.
This guide is your go-to, stress-free, no-overthinking-allowed outfit formula for newborn, maternity, and family photos.
Simple. Elegant. Timeless.
Just how portraits should feel.
Cream
White
Beige
Soft greys
Warm taupes
These colours photograph beautifully and keep attention where it belongs — on the connection, not the clothes.
Neutrals = timeless, high-end, Apple-store energy.
Choose:
Avoid:
Texture adds depth.
Patterns add distractions.

Choose outfits that make you feel:
✔ comfortable
✔ beautiful
✔ soft
Our best recommendations:
Postpartum tip:
If you’re still healing and feel unsure about your body — neutrals, long sleeves, and soft fabrics are incredibly flattering.
You don’t need to “bounce back” for photos.
You just need to be present.
We’ll guide everything else.

This is your time to glow.
Wear:
This chapter is already powerful — your outfit should feel the same.

Two options:
Always timeless.
Always elegant.
Always easy.
Avoid:

Keep their looks soft and simple:
And yes:
If your toddler arrives wearing Paw Patrol socks — we’ll hide them.
We’re professionals. 😆

Text us your outfits anytime.
We love helping style families — and it guarantees your gallery looks cohesive and elevated.
Your photos will outlive trends, seasons, and fast fashion.
What you wear should feel like you, just a softer, simpler, more timeless version.
And remember:
You’re not dressing for Instagram.
You’re dressing for your future self — the one who will look back and feel every bit of love all over again.
Love, xoxo
Serap
Every story begins with a moment — and yours deserves to be told beautifully.
Let’s design a calm, effortless experience that captures the love, emotion, and legacy your family will cherish forever.
Because the years will pass — but these moments, this love, and this story deserve to stay.